Collection: Colorful Standard

Available in Tunbridge Wells & Wilmslow

We are very excited to introduce the world’s best organic fashion essentials to our Hoopers menswear department.

Getting the colors you love shouldn’t compromise the planet’s wellbeing. All the dyes used to develop these amazing shades are all Oeko-Tex Certified, meaning that they have been thoroughly tested for harmful chemicals. These vibrant colors are safe.

Sustainable clothes, made in Portugal. These clothes are made for the long-haul. Instead of focusing on seasons or trends, Colorful Standard create timeless, long-lasting garments that help us avoid the downward spiral of over-consumption.

Honest, local, and fair. Colorful Standard believes in always doing the right thing and finding the best ways to produce fabulous clothes people will love. From local suppliers to fair wages and production processes, everything is made to the highest possible quality without compromising ethics.